The Lean Publishing Manifesto - Leanpub
The statement “The Book is Dead” is interesting, not because it is correct, but because it is an increasingly popular idea, expressed in a mere four words, which has the feature of being wrong on two different levels.
The first mistake that pundits[1] who proclaim the death of the book are making is that they are incorrectly equating The Book with mass-market print books. While the mass market print book is threatened, the long tail of the print book market is more alive than ever. Print-on-demand technology has made it possible for books to never go out of print. Self-publishing sites have made it possible for authors to produce print books without the gatekeeper of traditional publishers. Finally, Amazon has made the distribution of print books, both bestsellers and niche books, a commodity.”
(via @erikspiekermann)